Cebu City, Philippines – With a dazzling fusion of heritage and innovation, Baslayon in Action illuminated the local landscape through a celebration of Cebuano talent, crafts, and collaboration. Held under the banner of the JCI Rise initiative, the event brought together artisans, entrepreneurs, and creatives for an immersive experience that honored tradition while empowering the future. From puso-making sessions to a vibrant runway and acoustic performances, Baslayon in Action championed the soulful artistry and enterprising spirit of the Cebuano community.

The event’s multi-faceted showcase was designed to spotlight Cebu’s rich cultural tapestry while giving local artisans and small businesses a platform to share their work. Guests were treated to a lively program that included traditional craft-making demonstrations, unique fashion showcases featuring homegrown designers, and intimate music sessions that captured the island’s diverse rhythms and soul. The interactive nature of the event fostered deeper connections between artists, entrepreneurs, and the broader community.

More than a cultural celebration, Baslayon in Action stood as a beacon of collective empowerment. The project exemplified the JCI Rise initiative’s goal of rebuilding economies and strengthening communities by encouraging local pride, collaboration, and sustainability. The strong turnout and enthusiastic participation reflected the growing momentum behind creative entrepreneurship and cultural preservation in Cebu.

JCI Cebu expressed heartfelt thanks to its co-host chapters—JCI Boholana Kisses, Chicks United, Catanduanes, Angeles City Culiat, Iloilo Ilang Ilang, Davaoeña Daba Daba, Alabang, Surigao Wensie, Cebu Hara, Nickel, and Lipa—for their unwavering support and collaboration in making the event possible. Special recognition was also extended to generous sponsors: the Ramon Aboitiz Foundation Inc. (RAFI), Cebuano Arts Club, Virginia, and Natnat Meat Supply, whose contributions were instrumental in the success of the event.

In a push to sustain the movement and further strengthen the local creative ecosystem, Cebuano artists and entrepreneurs are encouraged to join Hiniusang Banay: The Cebuano Creative Industry Directory. This initiative aims to create a unified platform where creatives can connect, collaborate, and grow. Interested individuals can sign up by visiting: https://bit.ly/4kdbOeD

Baslayon in Action may have ended, but its message lives on: when culture, creativity, and community come together, the possibilities are limitless.